HiProfile is a data-driven social media app designed to give an opportunity to individuals to discover new people and places on the go and streamline their social media networking experience.
By submitting your information to us, you will be treated as having given your permission-where applicable and appropriate- for disclosures referred to in this policy and agree that we may collect, use and transfer your Personal information in accordance with the GDPR Standards/POPI Act.
When you create an account, HiProfile may collect your full credentials of your social media accounts to make the registration process easy.
The type of information we collect will depend on the purpose for which it was collected and used. We will only collect information that we need for that purpose.
We collect information directly from you where you provide us with your personal information. We also collect information about you from other sources explained below.
With your consent, we may also supplement the information that you provide to us with information we receive from other companies in our industry in order to offer you a more consistent and personalized experience in your interactions with HiProfile.
To provide the Services and personalize your experience we will authenticate you when your log in, provide customer support, and operate and maintain the Services. For example, we use the name and picture you provide in your account to identify you to other Service users. Our Services also include tailored features that personalize your experience, enhance your productivity, and improve your ability to collaborate effectively with others by automatically analyzing the activities of your team to provide search results, activity feeds, notifications, connections and recommendations that are most relevant for you and your team. We may use your email domain to infer your affiliation with a particular organization or industry to personalize the content and experience you receive on our websites. Where you use Trello and other Atlassian owned or operated services, we may combine information about you and your activities to provide an integrated experience, such as to allow you to find information from one service while searching from another or to present relevant product information as you travel across our websites.
Taking into account the state of the art, the cost of implementation and the nature, scope, context and purposes of processing HiProfile shall, both at the time of the determination of the means for processing and at the time of the processing itself, implement appropriate technical and organisational measures, such as pseudonymisation, which are designed to implement data-protection principles, such as data minimisation, in an effective manner and to integrate the necessary safeguards into the processing in order to meet the requirements of this Regulation and protect the rights of data subjects.
Associations and other bodies representing categories of HiProfile or processors may prepare codes of conduct, or amend or extend such codes, for the purpose of specifying the application of this Regulation, such as with regard to:
i) fair and transparent processing;
ii) the legitimate interests pursued by controllers in specific contexts;
iii) the collection of personal data;
iv) the pseudonymisation of personal data;
v) the information provided to the public and to data subjects;
vi) the exercise of the rights of data subjects;the notification of personal data breaches to supervisory authorities and the communication of such personal data breaches to data subjects;
viii) the transfer of personal data to third countries or international organisations; or
ix) out-of-court proceedings and other dispute resolution procedures for resolving disputes between controllers and data subjects with regard to processing, without prejudice to the rights of data subjects pursuant to Articles 77 and 79.
We may transfer your information to foreign countries mainly for retention purposes or if our service providers are cross border or use systems cross border. If you continue to use our App, you expressly agree that we may transfer the information cross border for these purposes. We will only share information cross border with recipients who have laws similar to POPI/GDPR Standards which apply to them, or who entered into an agreement with us to include the relevant POPI principles/GDPR Standards.
HiProfile shall implement appropriate technical and organisational measures for ensuring that, by default, only personal data which are necessary for each specific purpose of the processing are processed. That obligation applies to the amount of personal data collected, the extent of their processing, the period of their storage and their accessibility. In particular, such measures shall ensure that by default personal data are not made accessible without the individual’s intervention to an indefinite number of natural persons.
HiProfile shall use only processors providing sufficient guarantees to implement appropriate technical and organisational measures in such a manner that processing will meet the requirements of the Regulation prescribed under Article 28 GDPR and ensure the protection of the rights of the data subject.
The processor and any person acting under the authority of HiProfile or of the processor, who has access to personal data, shall not process those data except instructed by HiProfile, unless required to do so by Union or Member State law.
HiProfile will maintain a record of processing activities under its responsibility that contains:
We may disclose your information to our business partners who are involved in the delivery of products to you. We have agreements in place to ensure that they comply with these privacy terms.
We may share your personal information with, and obtain information about you from:
-The third parties for the purposes listed above
-other companies in our industry when we believe it will enhance the services we can offer to you, but only where you have not objected to such sharing.
We may also disclose your information where we have a duty or a right to disclose in terms of law or industry codes or where we believe it is necessary to protect your rights.
You may access and update your Data at any time through the “Settings” tab.
You have a right to request a copy of the personal information we hold about you. To do this, simply contact us at the numbers/addresses listed herein and specify what information you would like, we will take all reasonable steps to confirm your identity before providing details of your personal information.
Please note that any such access request mat be subject to payment of a legally allowable fee, as laid down in the Protection of Personal Information Act.
You may also delete your account at any time on our Sites by clicking on the Delete Your Account link in your Privacy Settings page. If you delete your account, your profile, including your check-in history, tips and photos, badges and stickers received, will be removed from the Consumer Services, and you will no longer be able to access such Data.
The data subject shall have the right to obtain from HiProfile’s confirmation as to whether or not personal data concerning him or her are being processed, and, where that is the case, access to the personal data and the following information:
The data subject shall have the right to receive the personal data concerning him or her, which he or she has provided to HiProfile, in a structured, commonly used and machine-readable format and have the right to transmit those data to another controller without hindrance from HiProfile to which the personal data have been provided, where:
Under the GDPR, the processing of personal data of a child below the age of 16 in relation to the offering of digital services will only be lawful where consent has been given by the person holding parental responsibility. The GDPR does not allow Member States to lower the age limit (provided it is 16 or more) at which parental consent is required. However, to the extent that this leads to a less harmonised approach, this may present challenges for companies as HiProfile may need to implement additional jurisdictional specific procedures to account for variable age limits.
Outside the context of digital services, the GDPR requires that particular attention must be paid to the clarity and accessibility of information provided to children in relation to the processing of their data. It also anticipates that sector specific codes of conduct will continue to be relevant in protecting the interest of children.
Children’s information and special personal information in accordance with the POPI Act
We do not intentionally collect or use information of children (persons under the age of 18 years) unless with consent. Our intention is to only process information of children with the consent of a competent person (someone like the parent or guardian or if the law otherwise allows or requires us to process such information).
If the data subject’s consent is given in the context of a written declaration which also concerns other matters, the request for consent shall be presented in a manner which is clearly distinguishable from the other matters, in an intelligible and easily accessible form, using clear and plain language. Any part of such a declaration which constitutes an infringement of this Regulation shall not be binding.
The data subject shall have the right to withdraw his or her consent at any time. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal. Prior to giving consent, the data subject shall be informed thereof. It shall be as easy to withdraw as to give consent.
When assessing whether consent is freely given, utmost account shall be taken of whether, inter alia, the performance of a contract, including the provision of a service, is conditional on consent to the processing of personal data that is not necessary for the performance of that contract.
We want to ensure that your information is accurate and up to date. You may ask us to correct or remove any information that you think is inaccurate, by sending an e-mail to
We retain information in accordance with the required retention periods in law or for legitimate business purposes. We will only retain your information for the purposes explicitly set out in this policy. We may keep information indefinitely in a de-identified format for statistical purposes. This policy also applies when we retain your information
Where personal data relating to a data subject are collected from the data subject, HiProfile shall, at the time when personal data are obtained, provide the data subject with all of the following information:
We will report any unlawful data breach of this website’s database or the database(s) of any of our third party data processors to any and all relevant persons and authorities within 72 hours of the breach if it is apparent that personal data stored in an identifiable manner has been stolen.
We may receive Data about you from third parties such as unaffiliated apps and websites that integrate with our API, advertising exchanges, ad platforms, ad networks or from our partners. If you created your account using your Google, Twitter or Facebook account profile, we may receive certain information from these companies, such as your first name, last name, gender, birthday, email address and your Google, Twitter or Facebook ID.
Publicly available Data such as the Data available in your user public profile, tips, likes, saves, public photos, lists that you create and follow, tastes, badges/stickers, mayorships, and lists of friends and/or followers may be searchable by search engines and be shared with or disclosed to third parties, including through our Enterprise Services to our partners and customers.
When we partner with a business, we may share Data with them but only in aggregate or in some cases, we may share a non-identifying ID such as an advertising ID or a hashed identifier. When we share Data in a pseudonymized form, a unique identifier is shared so that our partner can measure conversion as to whether an individual has seen its ad, visited its website, or went to their brick and mortar location
If you consent or authorize a third party app to access your HiProfile account, we may share your Data with such third party app. You can revoke your consent at any time in your HiProfile account profile settings.
We may share your Data when we believe in good faith that such release is necessary to comply with law or a legal process, including laws outside your country of residence; to protect our rights and property.
We may share your Data as part or in anticipation of a business sale, merger, consolidation, investment, change in control, transfer of substantial corporate assets, reorganization, liquidation, or similar business transaction or corporate event.
Some features and functionality in our Apps may require that you provide your location. If you have your location services turned on, whenever you open and use or interact with our Apps (e.g. write a tip or check in to a restaurant) on your mobile device, we collect and use your location data from your mobile device (e.g., latitude and longitude) to tailor the Consumer Services to your current location (i.e. we’ll show you a list of nearby locations, and tips).
We will report any security breaches to the Information Regulator and to the individuals or companies involved.If you want to report any concerns about our privacy practices or if you suspect any breach regarding your information, kindly notify us by sending an email
You hereby agree that, subject to applicable law, we (including our directors and/or employees) will not be liable for:
i. any incorrect information or images provided on our App which you relied upon;
ii. any internet data usage charges incurred while using our App;
iii. any interruption, malfunction, downtime, off-line situation or other failure of our App or services, our systems, databases or any of its components;
iv. any loss directly or indirectly caused by malfunction of our system, third party systems, power failures, unlawful access to or theft of data, computer viruses or destructive code on our system or third party systems or programming defects; and/or
v. any interruption, malfunction, downtime or other failure of goods or services provided by third parties, including, without limitation, third party systems such as the public switched telecommunication service providers, internet service providers, electricity suppliers, local authorities and certification authorities, or any other event over which we have no direct control.
b. You indemnify and hold us harmless against all and any loss, liability, actions, suites, proceedings, costs, demands and damages of all and every kind (including direct, indirect, special or consequential damages), and whether in an action based on contract, or any other action, arising out of or in connection with the above, where we have not been grossly negligent or reckless.
These Terms will be governed by and interpreted in terms of South African laws. You consent that the Magistrates’ Court will have jurisdiction even if the proceedings are otherwise beyond its jurisdiction.
Legal disclosure in terms of section 43 of the Electronic Communications and Transactions Act 25 of 2002.
a. Site owner: HiProfile (PTY) LTD
b. Legal status: HiProfile is a private company, duly incorporated in terms of the applicable laws of South Africa.
c. Registration No: 2017/358499/07
d. Director(s): Sahil Deonarain
e. Description of main business of HiProfile: Social Media; App Development
f. E-mail address: firstname.lastname@example.org
g. Website addresses: www.hiprofile.live
h. Postal Address: P.O Box 65143 Reservoir Hills, Durban 4001, South Africa